Characterizing the MrDeepFakes Sexual Deepfake Marketplace
Authors: Catherine Han, Anne Li, Deepak Kumar, Zakir Durumeric
Published: 2024-10-14 21:25:42+00:00
Comment: To appear in USENIX Security Symposium 2025
AI Summary
This paper systematically characterizes MrDeepFakes, a prominent online marketplace for sexual deepfakes, by analyzing its economics, target demographics, and deepfake creation discussions. The research uncovers lax enforcement of rules, previously undocumented attacker motivations, and novel tactics for acquiring resources to create sexual deepfakes. It highlights the platform's rapid growth and the community-driven solutions to deepfake creation challenges.
Abstract
The prevalence of sexual deepfake material has exploded over the past several years. Attackers create and utilize deepfakes for many reasons: to seek sexual gratification, to harass and humiliate targets, or to exert power over an intimate partner. In part enabling this growth, several markets have emerged to support the buying and selling of sexual deepfake material. In this paper, we systematically characterize the most prominent and mainstream marketplace, MrDeepFakes. We analyze the marketplace economics, the targets of created media, and user discussions of how to create deepfakes, which we use to understand the current state-of-the-art in deepfake creation. Our work uncovers little enforcement of posted rules (e.g., limiting targeting to well-established celebrities), previously undocumented attacker motivations, and unexplored attacker tactics for acquiring resources to create sexual deepfakes.